Marketing Analyst

About Agoda
Agoda, a global travel technology company founded in 2005, aims to make exploring the world easier and more rewarding. As part of Booking Holdings (NASDAQ: BKNG), Agoda boasts a diverse international team of over 7,000 employees. We connect people to destinations and experiences worldwide through exceptional deals on millions of properties, flights, and activities. Our culture is driven by data and technology, fostering curiosity and innovation daily. This role is based in Bangkok, Thailand, with a generous relocation package offered to candidates worldwide.

Get to Know our Team
The Performance Marketing Team at Agoda is a global leader in online marketing, renowned for its data-driven approach. We develop large-scale marketing programs focused on enhancing customer lifetime value through measurable channels and campaigns. Our team comprises top analysts, marketing strategists, and data scientists with extensive experience in data science, product, strategy, and marketing. We cultivate a strong learning environment where you can collaborate with experts from diverse backgrounds.

In this Role, you’ll get to:

• Search: Experiment with text ads, bidding strategies, and campaign structures across major search engines (Google, Bing, Baidu, Naver). Adapt to new product features and implement successful test outcomes.
• Display: Test, analyze, and optimize campaigns on leading social media platforms (Facebook, Twitter, Instagram, etc.).
• Modeling: Analyze extensive experimental data, develop models for optimization, and build dashboards for account managers.

What you’ll Need to Succeed:

• Bachelor’s Degree or higher in a quantitative field (Computer Science, Mathematics, Economics, Engineering, Statistics, or Science) from a top university.
• Fluent English communication skills.
• Exposure to data analysis packages or databases such as SAS, R, SPSS, Python, VBA, SQL, or Tableau.
• Strong numerical reasoning and analytical skills.
• Proficiency in Excel.
• Intellectual curiosity and a passion for problem-solving.

It’s Great if you Have:

• Experience in digital marketing.
• Academic research experience.
• Experience with R Studio, data modeling, and hypothesis testing is a plus.

Discover more about working at Agoda: [Agoda Careers](https://careersatagoda.com), [Facebook](https://www.facebook.com/agodacareers/), [LinkedIn](https://www.linkedin.com/company/agoda), [YouTube](https://www.youtube.com/agodalife).

Agoda is an Equal Opportunity Employer committed to diversity and inclusion. Employment is based on merit and qualifications. We do not accept unsolicited CVs from third-party agencies.