House of EdTech (Goenka Kachave LLP)•1h ago
Naukri
Management Trainee
Hybrid - Kolkata
Full Time
Entry Level
500000-600000
N/A
N/A
N/A
Qualifications
10/10 matched
Experience Level: Entry Level
- <p>Analytical skills: reading dashboards
- interpreting numbers and understanding terms such as CAC
- ARPU etc.</p> Key Responsibilities<ul> <li><strong>Digital Partnerships & Growth</strong> <ul> <li>Identify
- and manage strategic partnerships with digital platforms.</li> <li>Collaborate with platform managers to scale user acquisition and brand visibility.</li> <li>Negotiate and optimise partnership terms for maximum ROI.</li> </ul></li> <li><strong>Campaign Management</strong> <ul> <li>Establish
- launch
- and monitor performance campaigns across digital platforms.</li> <li>Track campaign performance and continuously optimise for better results.</li> <li>Work closely with marketing teams to improve targeting and messaging.</li> </ul></li> <li><strong>Performance Tracking & Optimisation</strong> <ul> <li>Monitor daily lead flow and ensure smooth lead management operations.</li> <li>Analyse conversion funnels and identify improvement areas.</li> <li>Suggest data-backed strategies to optimise cost and improve efficiency.</li> </ul></li> <li><strong>Data & Analytics</strong> <ul> <li>Read and interpret dashboards and performance reports.</li> <li>Analyse key metrics such as CAC
- Conversion Rate
- CPL.</li> <li>Generate insights and actionable recommendations from data.</li> </ul></li></ul> Required Skills & Qualifications<ul> <li>Strong analytical mindset and comfort working with numbers.</li> <li>Ability to interpret dashboards and performance metrics.</li> <li>Understanding of digital marketing and performance campaigns.</li> <li>Excellent communication and negotiation skills.</li> <li>Detail-oriented with strong execution capabilities.</li> <li>Proficiency in Excel/Google Sheets is a plus.</li></ul> Preferred Qualifications<ul> <li>Bachelor’s degree in Business
- Marketing
- Economics
Full Job Description
Management Trainee - Marketing
Company: House of EdTech (Goenka Kachave LLP)
Location: Kolkata, Hybrid
Employment Type: Full-time
Experience: 1-2 years in business growth & digital marketing.
Compensation: Up to 6 LPA Fixed + Up to 1 LPA Performance Bonus
Role Overview
House of EdTech seeks a motivated Management Trainee to support our marketing efforts in Kolkata. This hybrid role focuses on scaling our digital presence through strategic platform partnerships and campaign management. You will play a key role in optimizing ROI from digital campaigns, managing daily lead operations, and contributing to business growth.
Key Responsibilities
- Digital Partnerships & Growth: Identify, build, and manage strategic partnerships with digital platforms to scale user acquisition and brand visibility. Negotiate and optimize partnership terms for maximum ROI.
- Campaign Management: Launch, monitor, and continuously optimize performance campaigns across digital platforms to improve results. Collaborate with marketing teams on targeting and messaging.
- Performance Tracking & Optimization: Monitor daily lead flow and ensure smooth lead management. Analyze conversion funnels and identify improvement areas. Propose data-backed strategies to optimize costs and efficiency.
- Data & Analytics: Interpret dashboards and performance reports, analyzing key metrics such as CAC, ROAS, ARPU, Conversion Rate, and CPL. Generate insights and actionable recommendations from data.
Required Skills & Qualifications
- Strong analytical mindset and comfort working with numbers and performance metrics.
- Understanding of digital marketing and performance campaigns.
- Excellent communication and negotiation skills.
- Detail-oriented with strong execution capabilities.
- Proficiency in Excel/Google Sheets is a plus.
- Prior experience or internship in digital marketing, performance marketing, partnerships, or growth roles is preferred.
- Basic understanding of digital advertising platforms (e.g., Google Ads, Meta Ads).
- Familiarity with marketing and growth metrics (CAC, ROAS, ARPU, LTV, CPL).
- Experience with dashboards (e.g., Google Analytics, CRM tools).
- Self-driven, target-oriented, and comfortable in a fast-paced environment.
What We Offer
- Professional growth opportunities in a cutting-edge EdTech organization.
- Skill development in the latest AI tools and digital marketing techniques.
- Opportunity to build a portfolio with high-impact content reaching millions.
- Career advancement within a rapidly scaling company.
- Collaborative work environment with modern infrastructure in Kolkata.
- Chance to contribute to democratizing professional education across India.
Company
House of EdTech (Goenka Kachave LLP)
House of EdTech (Goenka Kachave LLP) is a rapidly expanding EdTech organization based in Kolkata, India. We specialize in delivering outcome-driven professional education across high-impact domains...
Hybrid - Kolkata
Posted on Naukri