Channel Marketing Analyst

Role Overview

We are seeking a Channel Marketing Analyst to join the Club team at Ferrero. This role provides critical analytical insights, develops price pack architecture, creates executive presentations and scorecards, evaluates sales performance and category trends, and supports cross-functional channel initiatives.

Key Responsibilities

• Support creation of internal business review presentations for executive leadership.
• Synthesize data to develop insights and business opportunities focused on new item launches, strategic long lead innovation, JBP & Top to Top Meetings, seasonal presentations, and business reviews.
• Evaluate promotional effectiveness and ROI.
• Analyze trade spend against volume, revenue, and profitability targets for the total Club Channel.
• Actively participate in annual planning and forecast processes.
• Develop and maintain dynamic scorecards to monitor business performance across the total Club Channel.
• Build functional reporting & executive summaries that track consumption performance.
• Complete ad hoc analytical requests for sales and leadership teams.
• Create clear, executive-ready presentations that translate analysis into actionable business implications.
• Assist the Club Channel Marketing Director in forecasting/volume discussions on a weekly basis to ensure team hits monthly targets.
• Actively participate in Club Channel PPA cross-functional meetings.
• Partner with Sales, Channel Marketing, Finance, Trade Marketing, & Category Management to execute and monitor long lead innovation initiatives.
• Assist the Channel Marketing Director with managing the Club PPA tracker to ensure cross-functional accountability and delivery of key action items.
• Support the strategic sales agenda for the channel by partnering with internal commercial teams to secure the right resources and investment levels to win in a highly competitive marketplace.