Analytics & Insights Analyst

BMO, Canada's oldest and one of North America's largest banks, is seeking a meticulous Analytics & Insights Analyst to join its Marketing Analytics team in Toronto, ON, Canada. This role is crucial for supporting lifecycle and mass marketing programs through insightful data analysis, effectively bridging business challenges with actionable data-driven solutions. You will leverage your expertise in customer loyalty, marketing analytics, and the AMRP analytics stack to contribute to all campaign management phases, from ideation to measurement and recommendation, with a particular focus on pre- and post-analysis. Collaborate with internal partners to define campaign scope, objectives, targeting, and measurement strategies. Conduct timely customer analysis and campaign measurement to identify opportunities for clients to optimize their use of the AIR MILES Reward Program, driving incremental sales. Present your findings and recommendations clearly in business terms to various stakeholders. Additionally, you will develop and maintain automated dashboards and reporting solutions, and identify opportunities for process and tool improvements to enhance operational efficiency. This is a full-time, onsite position with a salary range of $46,000 - $84,000 per year, requiring 1+ years of experience.